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storebuilder
PHP-Portal Project


Joined: Mar 09, 2004
Posts: 169
Location: Telford UK

PostPosted: Wed Mar 30, 2005 11:35 am Reply with quote

The co-op is a free advertising network designed for forum and blog type sites - so for phpnuke site owners it's perfect.

How it works:

You display a block of text adverts which rotate upon page refresh. In return you get your text ad displayed on multiple other sites.

To determine how much ad space you receive a simple calculation is done to calculate your "weight" which is assigned when you join the network. Basically it's the amount of pages on your site * your pagerank * several other factors..

The network is "capped" at each level. A PR5 site with 1500+pages will receive a "weight" of 67,500. A PR6 site 89,000.

Who's it for?

This ad network is no good for those who have low PR sites or have not done any basic SEO work. It should be used as the icing on the cake and not the cake itself in terms of SEO. When combined with your existing SEO (link building, directory listings etc) then the ad network is a very powerful way of gaining high rankings for those elusive competitive keywords.

How to use it:

The ad network consists of three files. First the block itself that displays the ad's:

Quote:
<?php
/************************************************************************/

/* PHP-NUKE: Web Portal System */

/* =========================== */

/* */

/* Copyright (c) 2002 by Francisco Burzi */

/* Only registered users can see links on this board! Get registered or login! */

/* */

/* This program is free software. You can redistribute it and/or modify */

/* it under the terms of the GNU General Public License as published by */

/* the Free Software Foundation; either version 2 of the License. */

/************************************************************************/
if (eregi("block-Coop_Ads.php",$_SERVER['PHP_SELF'])) {

Header("Location: index.php");

die();

}
$content .= "<br>";

ini_set ("include_path", ini_get ("include_path") . ':../:../../:../../../:../../../../');
include ('ad_network_203.php');

$content .= "$ad_network[0]";

$content .= "<p>";

$content .= "$ad_network[1]";

$content .= "<p>";

$content .= "$ad_network[2]";

$content .= "<p>";

$content .= "$ad_network[3]";

$content .= "<p>";

$content .= "$ad_network[4]";

$content .= "<p>";
?>


Save this as block-Coop_Ads.php

Then when you sign up you will be given two files to place in your root directory. The first file is an include file. Make sure the name of the include file matches the name in the code above
Quote:
include ('ad_network_203.php'
as the filename changes everytime the code is updated.

The second file is a blank text file which you need to make writeable so that it can be populated with the ad's.

Once you have everything installed then you can access your account and "validate" that the ad's are indeed running on your site. This will give you your initial weight.

How to use it:

Create four, five or six text ad's with the anchor text that you wish to rank high for. For example one of my ad's is "website ranking". You then assign weight to each ad depending on how important it is to you and how competitive the keyword is. The ad's are usually approved rapidly - don't forget to ENABLE your ad's once they are approved.

If you have a PR5, PR6 or above site then you will see results within two or three days.

Whatever you do - do not throw your whole weight at one keyword pointing to one page. Create the ad's like I said above and distribute the targets to several pages across your site. Ideally one for each ad. This will give you a nice even distribution of weight.

So for example a site like this you would create say four ad's:

Php webhost | php scripting | PHP Hosting | php security

You then distribute your weight equally across all four ad's - check your google listings a few days later.

Remember that keyword research is a vital part of the jigsaw so make sure you do not skip this step. You can find plenty of info about keyword research at a well known site near you Wink

Enjoy!

Questions? Fire away!

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Raven
Site Admin/Owner


Joined: Aug 27, 2002
Posts: 17077

PostPosted: Wed Mar 30, 2005 5:52 pm Reply with quote

I'll have to read and reread this a few times but it looks good so far!
 
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storebuilder
PostPosted: Thu Mar 31, 2005 2:10 am Reply with quote

You don't have to reread anything - you're a sponge!
 
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